The Movies is to be sold online as its publisher, Activision, offers a bunch of games through Macrovision’s online “digital distribution solution” (think Steam clone). The thing will be DRM controlled, of course.

It has become clear that gamers are embracing the digital distribution of games. Activision is committed to delivering its content across multiple distribution channels and Macrovision has the ability to protect, and increase the reach of our games to our fans.Activision’s Jon Estanislao

The Movies is one of the first six games to be launched over the new Macrovision system. The others are three Call of Duty games, Gun and Vampire - The Masquerade: Bloodlines.

From Gamesindustry.biz.